July 2012 to September 2012
Honors level class that enables students to work with a variety of Pittsburgh
based clients to produce designs for branding, product launches, events
promotion and more.
Some of the companies I have worked with include:
URA (Urban Redevelopment of Pittsburgh)
Standardized design templates for promotional print media to distribute to on site
location and use for funding opportunities.
Design Challenge: To apply the same attributes to all print media
Result: Design Custom templates for use across print media. Improved brand
awareness by consistent design theme.
UMOJA (African Arts Company)
Re-branding the company, logo and creating a tagline.
Design Challenge: Poor Identity across all media channels.
Result: Logo established consistent brand to raise awareness and increase
donations and sponsorship.
Conceptualizing ideas for international placement on high speed trains in China.
Design Challenge: Unique ideas for creative application of wrap designs for trains.
Result: Bombardier chose our concepts to be developed for train placement.
July 2011 to September 2011
Naming and branding Charles E. Kelly Army base.
Design Challenge: Applying attributes to the name that will sustain, and comply with the history of the base.
Result: Park Name – Discovery Park
Bachelor of Science in Advertising
2008 to 2012